Uber ori­gi­n­ally began in San Fran­cis­co in 2009, with users able to book and reser­ve a car dri­ven by a regu­lar mem­ber of the pub­lic for journeys via text mes­sage or the dedi­ca­ted smartp­ho­ne app.

With the app, Uber users can track the­ir boo­ked car’s prog­ress until it arri­ves at the­ir cho­s­en pick-up point, but the cle­ver fea­tu­re is that no money changes hands in per­son. The tran­sac­ti­on is con­duc­ted electro­ni­cally by the app and bas­ed on speed and time. If the Uber car is tra­vel­l­ing at more than 11mph, the fee is bas­ed on dis­tance cove­red. Howe­ver, if the car drops below 11mph – in traf­fic, for examp­le – the char­ge for the journey is cal­cu­lated on time taken.

The com­pany alre­ady ope­ra­tes in over 35 citi­es, inc­lu­ding major world cent­res such as San Fran­cis­co, New York, Los Ange­les, Paris, Ber­lin and Lon­don. Ini­ti­ally, the con­cept was met with a luke­warm recept­ion in urban are­as with well-established taxi net­works, such as New York. Howe­ver, in its home city of San Fran­cis­co Uber has thri­ved due to the rela­tive lack of regu­lated taxi­cabs, whi­le glo­bal growth has con­ti­nu­ed.

The com­pany has faced some not insig­ni­fi­cant hurd­les, howe­ver. Uber rece­i­ved a cea­se and desist order from the San Fran­cis­co Muni­ci­pal Tran­spor­tati­on Agency back in May 2011 after aut­ho­ri­ti­es cla­i­med the firm was ope­rat­ing an unli­cen­sed taxi ser­vi­ce.

At the same time, the Cali­for­nia Pub­lic Uti­li­ti­es Com­mis­si­on (CPUC) cla­i­med Uber was run­ning an “unli­cen­sed limou­si­ne dis­patch.”

Vélemény, hozzászólás?

Az email címet nem tesszük közzé. A kötelező mezőket * karakterrel jelöljük.